What to include in the pitch

The Pitch • What genre im doing • What is my splash, main focus of the magazine • What can I offer…. Free things • Whos it for, what are the benefits, • Name of the magazine why does it work - 5 differnt magazine front covers pick their fave • Typical reader • Brand name • Mood board – collection of images, colours, pop stars, • Audience feedback • Potential dps • Final idea